![]() As soon as you have your best direct mail postcard design ready, download and print it yourself. Think your work needs a look-over from your colleagues? Collaborate with them in real-time by sending them a link to the dashboard. Remember to implement changes on the back of your direct mail postcard design for a coherent look. Go ahead and play around with your picks of backgrounds, vectors, patterns, stock photos, and fonts available in free and premium options. There is a variety you can choose from to make the design your own. You can simply drag and drop graphic elements between our extensive library and your layout. Personalize any direct mail postcard template further using our intuitive design dashboard and easy-to-use editing tools. You can also filter the templates according to themes and styles like simple, minimalist, and elegant. There are also ones where you can include photos of your new products or shop's interiors. We have direct mail postcard design ideas featuring big and bold texts for announcements like sales and new branch openings. Go and hand-pick from our selection of designs available for ready use.Įach one has a unique layout that'll fit your needs and match your tastes. Breathe easy because you can easily create one by customizing our free direct mail postcard templates. Aside from reducing the risk of your content ending up in the spam folder or not appearing on their timeline, your customers will surely appreciate the personal touch of the gesture.Īre you new to this way of marketing? No worries. However, if you're aiming to target a more specific market or keep your current customers loyal, you'll benefit by sending them customized direct mail postcards as well. To learn more about EDDM ® and how it stacks up against other types of mailings, check out our comparison of EDDM ® and full-service direct mail.With technology nowadays, it's much easier to update your customers, whether that's via social posts or emails. We work with the USPS on a daily basis and offer the following EDDM ®-approved products: If you find these requirements confusing, you can always work with a professional printer or direct mail company like Mail Shark that’s well-versed in EDDM ® sizes. ConclusionĪs you can see, there are many specific rules when it comes to the dimensions, shape, thickness, and weight of EDDM ® mail pieces. In other words, your pieces can’t be lumpy, uneven, or misshapen. According to the USPS Domestic Mail Manual, any bumps, protrusions, or other irregularities cannot cause more than a 0.25″ variance in thickness. This means you can’t have some pieces that are thicker than others in the same mailing group. If your mailers meet all of the shape and dimension requirements, there’s one final test: your pieces must be flexible (bendable) and uniformly thick. Note: All flats must have a minimum thickness of. It displays the minimum and maximum EDDM ® dimensions in an easy-to-understand way. If you’re more of a visual learner, check out the diagram below. So if your piece weighs the same or less than a deck of cards, you're good to go. For example, a standard deck of 52 cards weighs around 3.3oz without the packaging. Or, you can use common household objects as comparison points. This allows you to calculate the weight per piece. Weigh your entire EDDM ® bundle on a regular household scale and divide the weight by the number of pieces you're weighing. If you'd like to weigh your pieces just to make sure but don't have access to a postal scale, there are a few ways you can do it. So if you're mailing postcards or brochures, chances are slim that your pieces will weigh more than 3.3 oz. To give you a point of reference, our 4.5" x 10.5" Oversized Postcard weights just 0.4 oz. You may have no idea what the weight of your piece is, but it's pretty unlikely it weighs more than 3.3 oz. How to Determine Your Mail Piece's Weight Minimum thickness for EDDM ® is around the thickness of 3 sheets of printer paper. If you happen to have a ruler, you could also measure out a stack of mail pieces one inch thick and then divide by the number of pieces in the stack to determine the approximate per-piece thickness. The minimum thickness for EDDM ® (0.007″) is around the thickness of 3 sheets of printer paper stacked on top of one another. It's easy to measure the thickness of your pieces without a micrometer or other professional equipment. How to Determine Your Mail Piece’s Thickness *See below if you don’t know how to determine the thickness or weight of your pieces.
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